Right now I’m l’m listening to Prince’s soundtrack to the Batman film. I don’t care what anybody else thinks, but I liked that album when it came out and it is still good to listen to now. It got me to thinking about the Batman films, and thinking about two things in particular.
Firstly it got me thinking about the logo. It must be one of the best bits of movie branding ever. A proper icon of a logo, it appeared on the posters and everywhere, but it wasn’t totally standalone because it also appeared in the film (or near enough – the symbol on Batman’s chest had a slightly diffrent design I think). I know I used to have a pair of black socks with the bat logo on and I’m sure you can still buy them even now. The only film logo I can think of that is in the same class is the Ghostbusers one.
The other thought was this: Batman came out in 1989, about 20 years after the Adam West ones finished. It is now more than 20 years since Batman, and 17 years since the Batman & Robin film. I wonder if kids now, who are used to the Dark Night version, see Batman and think it is as dated and camp as the Adam West one seemed to us in 1989?